Cedric wanted me to post this in case others find it useful, too.
One of the ways I use Text Blaze is a shortcut to emojis I use to label my google calendar events.
So, for example I have ;Call set up to do which indicates a phone call.
I have ;ZMeet set up to do which indicates a virtual meeting.
I put those in my event headings in my google calendar so that at a glance I can easily tell what type of event it is. See example below.